Search

Julie Holgate

Event and Engagement Design

Category

Illusion

A Shrinking World

While researching experiential installations, I came across a project done for the launch of Coca-Cola's miniature cans in Germany. To create interest, a number of mini-kiosks appeared in cities across the country.  Each kiosk contained all the products you'd usually find, newspapers,... Continue Reading →

Advertisements

Peripheral Vision: Creating Motion

When researching lighting effects in immersive design environments I came across the concept IllumiRoom project created by Microsoft.  This technology would in theory create a 3D scan of a room and project imagery to produce an expanded and immersive gaming... Continue Reading →

Faking It

What is real and what is fake?  In the world of marketing it's not always easy to tell the difference between the two.  An example of this, that I admire, is the DermaBlend viral advertising campaign.  This reversed the usual beauty advertising... Continue Reading →

Blog at WordPress.com.

Up ↑